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TZID:Asia/Kolkata
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DTSTART:20250101T000000
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BEGIN:VEVENT
DTSTART;TZID=Asia/Kolkata:20260930T100000
DTEND;TZID=Asia/Kolkata:20260930T160000
DTSTAMP:20260930T005051
CREATED:20260929T075747Z
LAST-MODIFIED:20260929T075747Z
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SUMMARY:EDU SPARK 2026: The Future Starts Here
DESCRIPTION:The Directorate of International Relations & Higher Studies at SRM University-AP is hosting “EDU SPARK 2026: The Future Starts Here”\, a global higher education fair on September 30\, 2026. \n  \n  \n  \nOverview \nThe event connects students with representatives from leading international universities to explore global study options\, admissions pathways\, and research opportunities. Participants will meet key delegates from top academic institutions across the USA\, Canada\, Australia\, and Germany. \n  \nParticipating Universities Include \n\nMonash University\nDeakin University\nNortheastern University\nStony Brook University\nLehigh University\n\n  \nKey Details \n\nEvent Title: EDU SPARK 2026: The Future Starts Here\nOrganiser: Directorate of International Relations & Higher Studies\, SRM University-AP\nParticipating Regions: USA\, Canada\, Australia\, Germany
URL:https://events.srmap.edu.in/event/edu-spark-2026-the-future-starts-here/
LOCATION:X-Lab Auditorium\, SRM University-AP
CATEGORIES:Departmental Events,Events,Homepage Events
ATTACH;FMTTYPE=image/png:https://events.srmap.edu.in/wp-content/uploads/2026/09/Home-page-image-1-1.png
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BEGIN:VEVENT
DTSTART;TZID=Asia/Kolkata:20260930T150000
DTEND;TZID=Asia/Kolkata:20260930T160000
DTSTAMP:20260930T005051
CREATED:20260825T105722Z
LAST-MODIFIED:20260827T110603Z
UID:146368-1790780400-1790784000@events.srmap.edu.in
SUMMARY:Seminar Series - Role Of Brand Super-Efforts And Positive Emotions During Exogenous Brand Crisis: Macro-Meso-Micro Perspective
DESCRIPTION:The Paari School of Business at SRM University-AP is organising a Research Seminar titled “Role Of Brand Super-Efforts And Positive Emotions During Exogenous Brand Crisis: Macro-Meso-Micro Perspective”. The session will feature Dr Kalpana Chandrasekar\, former Assistant Professor of Marketing and UGC NET-JRF qualified scholar\, as the expert speaker. \nDr Chandrasekar holds a PhD in Marketing from IIT Madras\, where her research received the Best Research Thesis in Marketing (Sri N Kannan Prize 2024). An alumnus of IIM Tiruchirappalli and recipient of the Director’s Gold Medal\, she combines five years of IT industry experience with research on brand crisis\, crisis communication\, and consumer behaviour published in top management journals. \nThe session is expected to benefit students\, researchers\, and faculty members interested in marketing management\, brand strategy\, crisis communication\, and consumer behaviour. \nAbstract \nBrand management research investigating external crisis threats (e.g.\, natural\, health\, economic crises) that are not due to brand actions or associations\, are found to be sparse with little progress. Anchoring on the Stimulus-Organism-Response (S-O-R) theory\, this study aims to investigate the impact of exogenous brand crises (EBC) and brand’s responses on the affective and behavioural changes of consumers. \nFirstly\, the extensive EBC types are catalogued\, and a typology is developed (Study 1) through review of extant literature and secondary data analysis. Exploratory studies – RGT based interviews (Study 2) and collage construction (Study 3) were conducted to identify the most significant EBC and the key constructs that impact consumer purchase decisions. Based on the findings\, a multi-level approach is adapted across pervasive and localised EBC impact. Consequent quantitative studies (Study 4-6) investigated the interrelation between – brand’s ‘super-efforts’ at macro level\, community members’ brand evangelism at meso level\, their impact on consumer attitude and purchase intention at micro level. Research findings provide a comprehensive approach towards EBC management that will enable brand managers to effectively navigate through the challenges and seize the opportunities posed by the EBC. \nKey Details \n\nDate: September 30\, 2026 (Wednesday)\nTime: 03:00 PM to 04:00 PM\nVenue: Level 5\, Tiered Classroom\, Homi J Bhabha Block\nTopic: Role Of Brand Super-Efforts And Positive Emotions During Exogenous Brand Crisis: Macro-Meso-Micro Perspective\nSpeaker: Dr Kalpana Chandrasekar (Former Assistant Professor of Marketing; PhD\, IIT Madras)
URL:https://events.srmap.edu.in/event/seminar-series-role-of-brand-super-efforts-and-positive-emotions-during-exogenous-brand-crisis-macro-meso-micro-perspective/
LOCATION:Tiered Classroom\, 5th Floor\, Admin Block
CATEGORIES:Departmental Events,Events,Homepage Events,Management Events
ATTACH;FMTTYPE=image/png:https://events.srmap.edu.in/wp-content/uploads/2026/08/Dr-Kalpana-Chandrasekar-home-page.png
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BEGIN:VEVENT
DTSTART;TZID=Asia/Kolkata:20260930T150000
DTEND;TZID=Asia/Kolkata:20260930T173000
DTSTAMP:20260930T005051
CREATED:20260929T060458Z
LAST-MODIFIED:20260929T090147Z
UID:146698-1790780400-1790789400@events.srmap.edu.in
SUMMARY:Alumni Workshop: Building an AI-Powered Observability System for Distributed Applications
DESCRIPTION:About the Workshop \nThe Directorate of Alumni Relations and the Department of Computer Science and Engineering at SRM University-AP are jointly organising an Alumni Workshop titled “Building an AI-Powered Observability System for Distributed Applications” on September 30\, 2026. \nThe interactive workshop focuses on designing and implementing AI-driven observability frameworks to monitor\, analyze\, and optimize modern distributed applications. Attendees will gain practical insights into leveraging artificial intelligence to enhance system reliability and perform real-time error tracking across complex software infrastructures. \n  \nKey Details \nResource Person: Mr Omkar Subhash Ghongade\, Software Engineer\, Fidelity Investments \nOrganising Committee: \nDr Satish Anamalamudi – Assistant Director\, Directorate of Alumni Relations \nDr Susmi Jacob – Alumni Faculty Coordinator\, Department of CSE \nSARC Committee
URL:https://events.srmap.edu.in/event/alumni-workshop-building-an-ai-powered-observability-system-for-distributed-applications/
LOCATION:C 402\, C V Raman Block
CATEGORIES:Alumni Relations,CSE Events,CSE NEWS,Departmental Events,Events,Homepage Events,Workshop
ATTACH;FMTTYPE=image/png:https://events.srmap.edu.in/wp-content/uploads/2026/09/Alumni.png
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BEGIN:VEVENT
DTSTART;TZID=Asia/Kolkata:20260930T160000
DTEND;TZID=Asia/Kolkata:20260930T173000
DTSTAMP:20260930T005051
CREATED:20260929T073424Z
LAST-MODIFIED:20260929T085902Z
UID:146718-1790784000-1790789400@events.srmap.edu.in
SUMMARY:Webinar on Semiconductors: Technology\, Careers\, and the Road Ahead
DESCRIPTION:The Department of Electronics and Communication Engineering at SRM University-AP is organising an insightful webinar titled “Semiconductors: Technology\, Careers\, and the Road Ahead” on September 30\, 2026. \nOverview \nThe webinar offers participants an in-depth understanding of the modern semiconductor landscape\, technical innovations in chip design and fabrication\, emerging industry trends\, and strategic career opportunities in the rapidly expanding microelectronics and VLSI sectors. \nResource Person \n\nDr A K V Vinod Sharma – Assistant Professor\, Department of Electronics and Communication Engineering\, SRM University-AP\nKey Details\n\n\nEvent Title: Semiconductors: Technology\, Careers\, and the Road Ahead\nResource Person: Dr A K V Vinod Sharma\, Assistant Professor\, Department of ECE\nOrganising Department: Department of Electronics and Communication Engineering\, SRM University-AP
URL:https://events.srmap.edu.in/event/webinar-on-semiconductors-technology-careers-and-the-road-ahead/
LOCATION:Online
CATEGORIES:Departmental Events,Homepage Events
ATTACH;FMTTYPE=image/png:https://events.srmap.edu.in/wp-content/uploads/2026/09/ECE.png
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